
By now, you know that Google Adsense has a setting that adjusts the colors you can use with your ads. You can fairly choose whatever you like among the choises. However. different types of people react in different types of color patterns. Are these color choices even important in these ads? The answer is yes, it is important since it can contribute to your ads’ performance. Here are some tips in trying to choose a color for your site.
Before choosing the color you like, think first of your over-all concept of the color scheme you will be applying on your site. The simpler the layout can be the better it is. You may be asking why put just few colors when I can put every color I like. If you do this, then your visitors will get less attention span for your content since your site is already crowded with different colors popping everywhere. Less is more, and this applies when choosing color for your site’s layout.
Always put yourself in the position of your visitors and think what your first reaction will be when you see your page. If you get disgusted with it, then more or less your visitors will get disgusted as well. Try to look and compare your site with other popular sites and look at their use of colors to achieve their over-all concept. This will give you an idea how your website stands in comparison with other websites who get a huge traffic.
When you are already going to choose the color for your Google Ads, make them blend well with your site and not stick out too much. Well, you may be asking why hide these ads and not use colors that will make them instantly pop out. Well, the harsher the color used for the ads, the more that visitors avoid them and not click them at all. Your aim should be to make it impossible for your visitors to distinguish easily what ads are from the content itself. This will make visitors more likely click on the ads than by having them appear in very bright colors.
Just don’t be afraid to experiment on your colors. Remember that this is very experiential, and that you can only determine what is best for your site once you have tried some changes on it. You can always change colors for a few weeks, and see if your ads fair better with them or not.
This is a post from the " All About Google Adsense " series of articles.
Other posts from this series:
- What Is Google Adsense / Adwords
- Why Use Google Adsense?
- The Pros And Cons Of Using Adsense
- Getting started with Google Adsense
- Why not to use Google Adsense?
- Some tips for Google Adsense users
- Click Frauds in Google Adsense
- Why Google Adsense suits beginners?
- What not to do if you use Google Adsense
- Google Adsense Blog Tips
- Reasons why Google denied your Adsense application
- Why Google Adsense is the best provider of online advertisements
- The Relevance of Keyword Research for AdSense Success
- Why Niche Websites for AdSense ?
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