In fact sometimes you plant certain veggies with a certain dish in mind. One unique combo is mixing corn and lima beans to make succotash. Actually some people even add tomatoes and peppers to their succotash. But the corn and lima bean is the primary ingredients. I have read that succotash was a huge hit during the American Great Depression. However we are not here to discuss recipes.
In a practical application you can make some Internet succotash from your Internet Garden. One primary ingredient will be you affiliation marketing business. We discussed earlier in Part 1 of the Internet Garden series how you can create and affiliation or partnership between you and another web site and earn an income by sending traffic their way. We reviewed how you could have a web site devoted to inviting people by direct methods to visit your affiliate’s sites. Mainly the direct method would include the use of written text, audio, and even video content to highlight the reasons why people should go to your affiliate’s site.
For this article we are going to consider another way to benefit from affiliation while operating your own web page featuring your own purposeful content. If you are not doing this already you should start. The precedent for how this works has been around for a long, long time. One example is often found at your doorstep in your local newspaper.
Whether it is a free publication or a typical newspaper it is chock full of reporting and editorial mixed with an ample supply of advertising. Realistically this is a key component to a news paper making money. Oh they will gladly take your 50 cents or 75 cents, but the advertising is there bread and butter. This concept is the model of the affiliation we were going to mull over.
To set this up we are going to say you have a web page to promote your Financial Planning business. Your page is well designed and very easy to navigate. On your site you offer some good advice and give visitors well developed reasons to solicit your business and how they can benefit from your advice. You even offer some DVD’s and workbooks available for purchase that will help people to take control of their finances and hopefully for their financial future.
Surely it is not difficult to conclude that you are hoping to make some money from your services for hire and your related products. That alone makes your web page advantageous, valuable and potentially profitable. However the Internet garden can make Internet succotash remember. So you have the “corn” part of your succotash from the main purpose of your web page. Where are the lima beans?
That will grow out of your affiliate marketing. Being that your site is a Financial Planning business you will arrange affiliates with web pages that are related to your services or sites that can be reasonably matched with your site. For instance on our site you may feature banner ads featuring Investment companies, banks, stock brokerage firms, and so on. You may also include ad sense ads also featuring similar type ad lines.
Banner ads and ad sense can work in a parallel and complimentary fashion. If you do not know what a banner ad or an ad sense ad is by all means find out. We have articles here that you can consult as a matter of fact.
Basically speaking though go back in your mind to our news paper comparison: The ads you find in image form is comparable to a banner ad. A banner ad customarily features a company logo or some other kind of catchy image. Unlike a news paper ad, however, a curious reader can simply click on the banner/image and be taken on the cyber highway directly to the affiliate sight. An ad sense is similar in many ways. However it is not an image, it is an ad line. Something you would see in a news paper classified ad style.
Both ads can be set up in such a way that you receive income on a pay per click basis, which means exactly what it sounds like. A monetary value is assigned to each click that sends someone to your affiliate. You also have the option of selling banner space or an ad line link for an agreed upon fee. This is what many know as a sponsorship style ad, also very common in the secular world. You usually charge on a month or yearly basis based on the popularity and traffic on your site.
There is no question that this is successful. To start out it will at least offset the cost of running your own site. So while some people falsely assume that it is not worth it you won’t make that mistake.
This is a post from the " The Internet Garden " series of articles.
Other posts from this series:
- The Internet Garden: Growing Affiliates Part 1
- The Internet Garden: Growing E-Commerce
- The Internet Garden: Cultivating Your Auction Site
- The Internet Garden: Growing a Research Business
- The Internet Garden: Growing More Blogs Part 1
- The Internet Garden: Cultivate the Consulting Business
- The Internet Garden: Nourishing A Recruiting Business
- The Internet Garden: Tending to Your Virtual Assistance Business Part 1
- The Internet Garden: Growing Your Arts and Crafts Business
- The Internet Garden: Planting and Cultivating Freelance Businesses Part 1
- The Internet Garden: Growing More Blogs Part 2
- The Internet Garden: Tending to Your Virtual Assistance Business Part 2
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