Tag Archive | "Blogging"

Tags: Affiliate Marketing, blog advertising, blog marketing, blog marketing and advertising, Blogging

Blog Marketing and Advertising


Many people utilize the Internet everyday to make an income to sustain them. A lot of people make this income by selling either their products or other company’s products (affiliate marketing). With the growing popularity and expansion of blogs, many people are jumping on board and using blogs to market and advertise products. This process is known as blog marketing which is simply marketing via a blog or video blog. This can greatly increase your chances of selling a product because unlike a company’s website where the content stays virtually the same, a blog has new posts being made, sometimes even twice a week.

A lot of company’s as well as individuals will resort to building and using a blog to sell and gather feedback on their products. Blogs allow readers to read about a certain product and then leave feedback, either positive or negative, usually in the form of a comment. A company or individual could update and existing product or come out with an entirely new product and then simply create a new post on their blog to advertise it. If that company or individual were to do that on a website, then it would require a ton of editing and maybe even a whole new webpage which can get complicated and sometimes pricey.

Some people will utilize a blog to sell other people’s products; this process is known as affiliate marketing. There are thousands of different affiliate programs out there that will pay you a portion of each sale that you make. A sale is made by you placing either a banner or text link within the content of your blog, a reader that is interested in the product being advertised will see this banner or text link and possibly click it. The link will have your referral number attached to it, so if a person were to purchase the product using the banner or text link placed in your blog, the company will know that the sale was made possible by you and therefore pay you a percentage of the sale.

Whether it is a company or an individual using a blog to sell their own products, or an individual using a blog to sell other company’s products, the key to generating income is traffic. Yes, you may have banners, text links and content describing and linking to that product, but what good is it if you have nobody coming to your blog to click on it. The people that visit your blog is known as traffic, successful and revenue-generating blogs have high levels of traffic coming in every month which results in clicks and sales. The more clicks and sales you get, the more money you will generate. Try to focus some time and effort into building up the traffic levels coming into your blog.

Listed above are two proven ways to generate income by use of blog marketing and advertising. An individual or a company can incorporate the use of a blog in conjunction with the products that they are selling, in hopes of increasing the sales. The next way would be to use blog marketing and advertising for affiliate marketing which is where an individual sells another company’s products or services and earns a portion from every sale made. Both of those methods can become a great source to generate revenue, they just have to be tapped into and taken advantage of properly.

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Posted in Blogging, Online MarketingComments (0)

Tags: Blogging, online business, Online Marketing

Be Professional: Writing and Blogging


Webmaster News Blog - Be Professional: Writing and Blogging

Have you ever wonder just how many articles and blogs are written each day? Honestly no one really knows. I have read that in recent studies some claim perhaps 50,000,000 a day. And I am not exactly sure where the line between blog and article cross or separate.

But the number is really not that important and the fact is the number is gigantic. But how many are being read and how many are having an impact? That too is impossible to measure in some ways, although there are tracking programs that can give you an idea if you were to type in a specific site. So to get a number of each site and the posts that are on it would never happen.

So what does this mean to article and/or blog writers? Well frankly the totality doesn’t matter. What should matter is whether you are being read.

Some may ask however, “if there are so many millions of things to read, doesn’t that affect whether my posts are being read?” Logically speaking, yes that is true. Practically speaking, you can’t worry about that, but, there is something you can do about it though.

“Really?”

Really, really! Regardless of if your writing is a fun hobby, a side job/project, or a job you can do things to help your cause. And it can be summed up in one word: Be Professional.

“I don’t work for a news organization” you say ? Or you may say “I am not qualified to be a professional”.

While in a technical sense this may be true that is not what being professional means in the bigger picture. Yes you may not have a degree in journalism or be an English major. That does not mean you can’t be a professional in your writing and blogging.

Now depending on how serious you are, you may give careful thought to taking writing and writing related education. But that is only part of being professional in your Internet writing and blogging. It is a collective effort and concept.

Being a professional Internet writer and blogger is a matter of doing all the things that are necessary to get your article or blog on line and presenting it in an inviting manner. Of course there are levels of marketing that are important also.

So ask yourself, how thorough am I in seeing my writing all the way through from writing, presentation, to marketing? Do I write the best article I can? Do I review the creativity level, the relevance, and the captivating power of your writing? Do I make an honest effort to use good grammar and proper spelling? Do I work at my craft?

Do I understand the options I have of where to place my writing? Do I know that there options? What do I know about the Internet and putting up a web site? How do you market a web site and/or your article? Where do you learn how?

Do I realize that being professional will make me standout, even among the millions of other writers ? What more can I do to be professional in my Internet writing and blogging?

Remember beyond improving as a writer, focus on consistency, being fresh and current, relevant, accurate, interesting, creative, detailed oriented, do the small things, and stay on top of the entire strategy. While it is perfectly okay and normal to write for your own expression and enjoyment, readers will respond if you do it for them also.

And honestly that is part of the challenge and fun of writing, knowing how to balance the two. You need to look at a potential audience as customers. Your writing is a product. It is a form of entertainment. True people read to gather information they ultimately read to enjoy the experience.

In order for them to enjoy your writing they need to know it exists. That means you need to know how to make that happen. Then they need to be lured in with a pleasing presentation. That can be on your site or another appropriate site. Last but not least the article needs to be well thought out and well written.

You know what? This may seem like a daunting list of boring and arduous tasks but it really doesn’t have to be that way. Being professional is more rewarding than many realize. And you can do it. You will be glad that you did to!

This is a post from the " Be Professional " series of articles.

Other posts from this series:

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Posted in Featured, Online MarketingComments (0)

Tags: Blogging, how to make money, online income

Stock Up: Blog Is The Buzz Word


Webmaster News Blog - Stock Up: Blog Is The Buzz Word

Recently in the USA a wee hour car accident by a global golfing superstar became headline news. Here upon as you were reading the first sentence you immediately knew I was referring to the now infamous Tiger Woods. Likewise some of you were thinking that you are tigered out about all of his whole scandal and wondering why I brought it up.

Lucky for you we are not here to discuss the story. Actually I want to discuss what I see as an even bigger story with a farther reacher impact. The fact is that there is a reason why this story blew up so fast. That is because of a blog! No really.

Thirty Mile Zone is an entertainment web site that was launched on November 8 of 2005. Most of the world knows this site as TMZ. Now regardless of your opinion of what is dubbed as tabloid news the fact is this blog is breaking news stories. Yeah they still have their gossipy treats but just in the last 6 months they have been in the front of the media pack with 2 monster news stories. No kidding!

You bet, not only did they crack the previously mentioned Tiger Woods story but a few months back in July it was this web site blog that was reporting that Michael Jackson had died before anyone else had. Now the point here is not to brag about TMZ and them breaking news or having the scoop before anyone else.

What we are stressing here is the fact that the Internet “blog” industry has grown from the mindless Internet banter to being a part of the mainstream conscience. You can’t watch TV now without some reference to a blog. Whether it is in the plot of a story or quoted as a source of a story.

In essence it has become an integral part of our daily vernacular and people often quote or credit a blog in general conversation. The concept and the acceptance of the blog is also seen in how it is woven into entertainment programming. Face it the blog has evolved into more than a novel idea that is here to stay.

Yes the blog is no longer just an alternative outlet. Indeed blogs are now reviewed and digested as a part of our routine. This should be super-duper news for us bloggers! No doubt the interest of reading blogs is going to continue to rise. Yes the stock is up and rising in the blog world!

That is exactly the reason why blog writers and/or blog developers are tickled pink and upbeat about the opportunity this evolution provides. Yes as the blog is now anticipated that means the blog business is more and more feasible and attractive. No, most of us won’t become as successful as TMZ but that is not the point is it?

The beauty of this is it gives blog operators a new lease on Internet life. You can be small potatoes and still make a nice income. Whether it be a career or supplemental income there is room to grow and flourish. And the market is widening. That does not mean that it is becoming over crowded. No it means it is becoming more diverse.

Let me illustrate. Let’s say you are a musical artist. You have a CD and there are 5 radio stations that play your music. Now say your music is “labeled” as Country. Now in this illustration we are pretending that all the music published is played on these 5 radio stations. Continuing let’s say that you have hundreds of artists showcased and featured on these 5 stations and the stations are succeeding as a result. And everyday there are budding aspiring artists ready to cut their teeth in the market. All of whom are trying to get their music played on those stations.

And while there is opportunity for those artists it is a obviously competitive market. However due to the progress, interest and increasing profit of these stations more radio stations are developed. In addition the established and the new stations become more diverse and begin to design programming based on music genres. You see where we are heading here?

It’s simple. The growth of the industry opens the door for more people to get involved. This makes it more inviting and hopeful for new artists. Not to mention the demand for related work that will require the hiring of people to perform those jobs.

No, not all of the artists will have the same success as others, nor will all the related jobs pay a lot of money. It goes without saying, which is unrealistic, but it does give the market and people who want in on the market a warm and fuzzy feeling. And it should.
This is basically what has and continues to happen to the blog business. One way to sum it up it is to describe it with the old cliché “success breeds success”.

What does all this tell us blog writers and/or operators? It tells you that your investment of time and effort will pay dividends in due time. The interest, applications, and usefulness of blogs are clearly embedded in society and more and more people are embracing it.

This is outstanding news. Now is the time to re-focus on your blog efforts and build a promising following.

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Posted in Online MarketingComments (3)

Tags: Blogging, internet business, online business, online income, Online Marketing

Close up : Taking a Look At The Blog


Webmaster News Blog - Close up :  Taking a Look At The Blog

You know the old saying “seeing is believing”? For better or for worse most of us need visual aides to help us comprehend the accumulation of facts and instructions. And realistically there is nothing wrong with that.

With this principle and reality in mind let us apply it to our ongoing review of Internet business. Let’s take a look at some actual examples of web sites that feature aspects of Internet business apps.

No better place to start then with the site you are presently visiting! The Bevyhost Web Master News site. In all practical purposes this site is a professional blog. Let’s do it!

First off, assuming that you are on the page featuring this article in its entirety, take a look at the top of the page. The set up is the same as the Home Page. In the top left you have the options to view the Home, Archives, and Sitemap.

  • Home: is self explanatory. This brings you to the Home page of Bevyhost.
  • Archives: also probably self explanatory to most. This will bring you to a page that breaks down the visitor’s option by category, articles by month/date, and a selection of most used or popular tags/keywords.
  • Sitemap: Features a list or table of contents of posts

Back on our selected article page roll your eyes across the top to the right and you will see a Search bar featuring the Google search engine. Simply type in a topic of interest and it will direct you to pages on Bevyhost that reference that topic. It will also feature some Google ads that are relevant to that keyword or key phrase. This is a very helpful tool to feature on your blog or site.

Under the top “bar” you have a center section of your head section. Prominently featured to the left is the well designed recognizable logo. Every Internet business will benefit from a log that suits your name.

To the right side of the mid header section is a banner ad. We often discuss banner ads here at Bevyhost WebMaster News. A banner ad, is as you can see, a “billboard” style ad that invites people to click on to it for the expressed purpose to visit and read about what the ad is inviting you to see. It may feature another web page of an affiliate partner or another site of your own. It may even just be a shortcut to a specific page on the site it appears on. Many banners also have images within in them but do not have to have them to be effective.

Under the mid header section you have 4 rectangle boxes to choose from.

  • Make Money Secrets: A click here and you are brought to a page that features articles designed to earning or increasing your income by way of Internet applications. Like advertising options,etc.
  • Web Master Resources: This “box” gives you the option to click on articles or resources linked to 1- Affiliate Marketing 2 – Contest related posts 3 – Domain name Info 4 – On line Marketing articles 5 – Product and Service reviews 6 – Search Engine Optimization and 7- WebMaster Feeds
  • Web Master Forum: Bevyhost’s very own forum where Internet, computer, and general topics are discussed in threads that can be fed by anyone who joins or viewed by anyone for their own enjoyment. We will discuss the Forum in a future article.
  • The Directory: The Bevyhost directory is like a table of categories and set up like a standard directory overall.

As you take the time to digest the Bevyhost Web Master News page you will see many other goodies. Of course as you scan the right side of each page you will find a collection of notable banner ads. Each ad is featuring an affiliate and even offers you a space to feature your web page.

Also woven in among the pages are carefully placed Google adsense ads. Usually they are a one line tag text that offers a link for you to go to. Very much like a banner ad but simpler and less “in your face” by some peoples standards. On Bevyhost they are blue color and are underlined and let you know they are courtesy of and set up between you and Google.

The Bevyhost Web Master News site is also clever and a good example in other ways. It offers the viewer easy ways to keep up with what is going on by RSS feeds or email alerts. It also invites you to their Twitter site.

And that’s not all! On the bottom of the feature pages you will find 4 handy boxes.

  • Making Money Resources: Inviting you to relevant articles designed to help you see the potential for income on the Net.
  • Affiliate Resources: Delves into some computer/software topics related to affiliate marketing.
  • Recent Comments: Features what some are replying. You can offer comments also, a feature you should have on your site.
  • WebMaster Forum Feeds: Lists some of the feeds that are on the Web Master Forum feed page.

As you can see the Bevyhost page is well designed and very simple to follow. It has eye appeal and is helpful to pros and amateurs. It offers a bevy of options and thus is well named.

At the end of the day the point of this close up is to help you see the potential for your web page. You see the variety of what to offer and the simplicity you should seek. Now that doesn’t mean your site needs to be a carbon copy of this site, of course not. Take the concepts and the principles involved and mold it to your needs and desires.

If you follow this “template” or example of a professional blog you will be on your way to success!

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Tags: advertising, Blogging, how to make money, internet business, Photography blogs

Branches: Broadening the Blog


Webmaster News Blog - Branches: Broadening the Blog

Have you ever seen the scene in a movie or a television program where the character sneaks out his window and uses a convenient tree branch to help them get down to ground level? We had one of those trees when I was a young teenybopper.

Our point? Branches can be used for many purposes. Our opening example is a prime for instance. For our discussion though we are not going to be sneaking out of our house. We are going to look at the blog world and another way to cash in.

We have discussed a few other branches of blogging in previous articles. Most of which focused on text driven content. Of course it is wise to add images, audio, or video to a text driven blog to enhance it and to offer additional features for your visitors. What about a video blog, art blog or image/photo blog?

Say you are a photographer or an artist. Why not have a blog that features mainly your work, lots of images, not so much text. Hey a picture is worth a thousand words right?

I have to tell you I have seen many outstanding web sites that were geared toward photographers and their craft. Naturally there is text written information about the photographer and the items he offers. However most of the site is should be a showcase of your work.

Perhaps you use your web page to promote your services. Perhaps you are a freelance photographer or you do weddings, or both. Maybe you do layouts for professional publishing. In addition to still pictures you may offer professional video services. There is a higher demand for this more than ever. You have weddings, proms, special events, video for high school and college athletes to showcase their skills, and so on.

Maybe you offer additional services like making albums for customers. Nowadays the “photo album” has taken on many new faces. With the digital invasion you have people putting their photo collection on a DVD to be viewed on you TV or computer. There are even digital frames that can show a slide show. Yes instead of putting a solo pic into a standard frame on your shelf or wall, you can have a digital picture viewed in a frame made to feature digital pics and can be arranged to show multiple pics in rotation in a slide show style. Just imagine a mini computer style screen inside a frame. Sweet! The beauty of all of this is many of these services can be arranged and provided via the Internet.

In addition to the photo blogs you have art work on display. Ideally many artists like to display their art in a local gallery or suitable venue to offer their masterpieces for sale. The Internet provides an nice extension of that concept and makes your art available worldwide. And when we say art we are including paintings, hand drawn, sculptures, and so on.

When it comes to drawings there is the potential for illustrators to cash in on line. When it comes to web design, logo creations, book illustrations, and the like, you have a broad market to offer your talents and skills to. Think about it there is a whole world of publishers on and off line as well as companies with illustrative needs who can see your web page and take advantage of the services you provide.

Aside from the promotion of your work and services there are other potential ways to earn an income. With the use of your web site you should have some advertising on your site that can generate some supplemental income. This is also a way to build a network and affiliates.

Attention all artists and creative people! Photographers and designers are you listening? The blog world is for waiting for you!

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Tags: Blogging, Corporate blogging, official Blog, online business, Promotion

Branches: Corporate Blogging


Webmaster News Blog - Branches: Corporate Blogging

As we have discussed on previous articles, Internet blogging has exploded onto the scene. As a “tree” it has become a firmly planted means of fascination, expression, as well as a useful tool. We are going to examine one of the branches of blogging that has become a mainstay in the business world. It is what has been dubbed the corporate blog.

Typically speaking a blog is a web page of content made of text, images, video, or an audio stream. Practically speaking when we think of a blog we assume it is a feature presented to the public over the web. In the corporate world there is often an internal network that can benefit from corporate blogs. This is still an Internet application but like we said it is on an internal network. This is commonly called an Intranet.

And it is quite useful. For one it is an enhancement or an improvement of the old standby in house network, for example, the office memo.

Yes we all have heard of the expression “didn’t you get the memo?” whether we have worked in an office or not. The basic concept of the memo is to send information via a printed page and deliver to all who will need this information. A memo is an effective tool but using your Intranet is even better. How is that?

With a memo it takes time to get the memo out to all people that are intended to get it. Often if there were any questions or suggestions they would have to be delivered back by a one on conversation, e-mail, phone, return memo, or an arranged meeting to discuss the memo.

With an Intranet you can get an internal blog out and as the blog is being circulated instantaneously and read in a reasonable amount of time by all it concerns, the readers can instantly respond. Yes instead of getting back to the originator or others individually, you are responding right at your station and all can see and also reply or add to the blog. This can eliminate the annoying meetings.

Using an in house internal blog is more effective than sending out e-mails. You only need to post in the blog and you know all will be able to read it. You will not forget to email it to someone. Plus everyone can see the blog in its entirety and can see the contributions added to it without a slew of e-mails going back and forth and hither and thither. The internal blog involves far less effort and it usually gets faster results.

In essence it becomes a “community” forum. This can make room for things to be considered faster and yet allow for conflicting schedules or people being in different locations. Let’s face it many businesses have multiple offices/workplaces spread across a geographical landscape. Getting together can be problematic. Yeah you still have the conference call or email options but really as we have considered the internal blog is the best choice. And the bigger and the more spread out the more helpful the blog method is.

Now in the corporate world also makes use of the external network via the Internet. From a company standpoint the corporate blog can be used to help internal matters. It can be accessed by the employees, marketing teams, and companies you do business with. You can announce new products or explain why you are discontinuing products. You can release news and policy. But again the blog allows for immediate response from any or all of these people. Think about how useful this is.

Again this is more of a communal approach. It accomplishes more in a shorter time period than reaching out by way of e-mails, operators on phone, and mailings. What about the customers?

Most definitely the corporate blog can be helpful to the customer. Some of the news and announcements you share will be relevant to them also. Fielding customer response is also easier by using a corporate blog. Instead of responding to a number of people individually you can direct people to your blog that covers pretty much all of the concerns that the majority of people may have. This also allows customers to participate on your blog.
Corporate blogs may include offering virtual assistance through a chat line provided on the corporate blog.

Overall a corporate blog is very professional and yet a little less informal and therefore is more customer friendly and appealing. This can have a very positive impact on your employees and your customer base. It can be designed to target a market and come across more personal able than a standard business web site.

The best part of all of this is that it has an impact on the job and/or contractor market. Designing, developing, posting, managing, tracking, etc are all tasks that need to be performed by either employees or an independent contractor for the corporate blog to be successful. And as we discussed earlier there will be positions or needed contractors for virtual assistance for on line chat support.

Keep in mind the more elaborate the blog the more applications that will need to be done. Meaning that video, audio, or images likely will be included. Now while web design covers some of those items, the making of the video, audio or providing images opens up more income for someone.

This could be your opportunity to earn an income or to get a job in these difficult times. It may also be a chance for self employed contractors to line up some clients. Keep in mind that the use of corporate blogs will continue to grow and their needs will increase in demand. Where do you fit in?

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Tags: advertising, Blogging, online business, online income, social networking

The Internet Garden: Growing More Blogs Part 2


Webmaster News Blog - The Internet Garden: Growing More Blogs Part 2

“Did you hear the latest song by BooDiddy Boo Boo? It’s off the chart.”

Ah good old gossip and chit chat. We are all guilty of it and part of us likes it. We love to talk about our favorite celebs and sports teams, and movies and book themes, and so on. That is why fan blogging has been a booming Internet success.

In fact we have discussed in a Part 1 article how we can continue and build success with this type of blog. But there are other ways to have a budding blog business also.

Keeping with our back yard garden theme we once again would like to drive home the point that it is most likely that our garden is full of variety and choices. Even among the same plants we sometimes have more than one plant. Maybe we like beans. So we plant lima beans, green beans, black beans, and garbanzo beans.

The same can be said of the blogging business. In our Internet garden we can plant or develop different styles or types of blogs. Like we mentioned above and discussed in Part 1, you have the fan blog.

But you can also have a business where you feature product reviews or product endorsements. These are often found in an e-zine. (rhymes with magazine) Yes e-zines are on line magazines that are often grouped by theme or category and bloggers submit or are hired to write content for them. In many cases there is compensation for the authors work. Some bloggers even start their own e-zine page.

Another similar form of blogging that is also successful is a tutorial blog. These blogs offer instruction on any number of topics: how to exercise, how to cook, how to eat, how to garden, how to fix things, how to write how to articles, and on and on and on. Some of these sites are offered on a subscription bases. Many are presented like any other blog would be.

And then there are the review blogs or “the best place to ……………..” whatever blogs that are often entertaining and offer some useful tips and some heads up on place to see, eat at, tour, or sleep in, etc.

Any of these blogs can be successful to manage and produce content for. All of these types of blogs naturally lend themselves to web site sponsors and/or advertisers. Now at this point we are merging the concept of blogging with affiliate marketing, which is normal by the way.

Yes you can earn a reasonable fee for placing an ad for another web page or simply receive a fee for each customer you send their way. Of course the more traffic and interest you draw to your site will increase the value of your site and the number of people that will patronize the ads of your affiliates.

Not coincidently you will place relevant ads on your page. For example if you are writing reviews on tools you may be able to arrange for companies like Lowe’s or Home Depot to place an ad on your page. Or Snap-On or Craftsman. These are big companies in the US of course but you can certainly go international depending on how big of a target market you are aiming for. However, with product reviews, there is no reason not to go global.

The advertising angle is a big revenue stream for a blogger but it is not the only one. As we briefly commented above some bloggers are able to pull off a member or subscription site. A monster example I have discussed before is on ESPN.com where they offer certain articles on what they call the Insider. They charge people a few bills a month to access those articles. People have done this with e-zines, tutorials, and review type blogs. Granted it does not appear to be a high percentage but I have seen it done.

As always is the case with most web pages and web businesses, you may offer merchandise. Maybe you have a guide book or a top 10 list. Perhaps you have a DVD, or a transcript you offer. There are any number of items that one may be able to offer for sale to on line visitors.

You’re not a story writer or fan club kind of chap or gal? You’re more of a tech head or a teacher? Maybe you love to give travel advice or critique places and things? Hey, maybe this type of blogging is your kind of gig.

It’s true that not all gardeners plant the exact same plants in their back yard so of course it is only expected that not all people pursuing a web business will be drawn to the same application and concept.

It’s all about choices my friends. The best part is you have those choices and the demand for these Internet ventures continues to remain strong. So do your homework and give it a whirl.

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Posted in Online MarketingComments (0)

Tags: Blogging, how to make money, marketing, official Blog, online business, online income, Row of blogs

The Internet Garden: Growing More Blogs Part 1


Webmaster News Blog - The Internet Garden: Growing a Row of Blogs Part 1

The tomatoes are righteously sweet and delicious, and there you are staring at them on your BLT sandwich. As you take that first wonderfully anticipated bite you think to yourself “I should have planted some more tomatoes!”

And thus we have been drawing on the concept of growing a garden and correlating it to managing our very own Internet business. And how along the way you can be enjoying and reaping the rewards of your “gardening” just like you would from the hard work of your own back yard garden. So back we go to our Internet garden.

In previous articles we have discussed our Internet garden with the idea of a back yard garden concept of planting items in rows. With that mindset we have reviewed some of the tasks involved in having a e-commerce and/or an affiliate On-line business. We have our rows of e-commerce and a row of affiliates. In this article we are going to cultivate our blogging business. We are going to see what to do with the row of blogs we have planted.

Just like in the previous articles, you have already planted the blogging seeds and you are writing like you’re a novelist locked in a room cranking out masterpieces. Your web site is up and going, with the seed in the ground, now what?

Honestly one concept that you need to grasp is not taking anything for granted. One of your duties should include reviewing and analyzing what you got going. The look of your site is naturally one item that cannot be overlooked.

This is especially a factor with a blog page. Reading your posts needs to be an experience from the moment the visitor clicks on to your page. The reader may not know it but the visual will enhance or take away from your words of wisdom. Of course that does not mean that you need to have everything under the sun on your page. But you do need enough to keep your page eye pleasing. The word attractive is not just a clever ploy. It means exactly what it is saying. Something attractive attracts.

As always we also will put out the warning of being careful of not overloading your page with too much flash or modern web design technology. Why? Remember not everyone has the computer capabilities you do. In fact most computer users are a couple operating systems behind the hardcore users.

Okay back to our blog. Since blogging is so diverse we are going to break it down into a few parts. Part 1 is going to delve into a fun or fan blog.

The most common examples of this type of blog are those devoted to your favorite band, team, celebrity, hero, author, artist and the like. For example let’s say your site is called www dot popbanb dot com. Yes your site is about your favorite musical artist.

Your page discusses the music and the people behind the music of your favorite band. You have some other options also that you need to consider if you have not already done so. Like what?

For one your hard work will be appreciated by the band and its management. Therefore you need to contact their people. I would say have your people get into touch with their people but chances are you don’t have people. Yeah me neither.

Anyhow most artists, if not all of them, are looking for people to promote them. They in fact create what is called “street teams” and enlist “fan clubs” to promote their merchandise, concerts and recordings. They are usually rewarded with something of value. While it may not be cash it will be some cool stuff you as a fan would love. Think about it, you’re going to do your blog anyway, why not get something for your passionate efforts. What fan would not enjoy some cool perks like tickets or special merchandise for promoting sales for their fave band?

Regardless of how professional or gossipy you make your site you want to attract people to check out your site. So you need to put some effort into your blog. Nobody, not even a bunch of 13 year old fans want to read “oh they’re so great”, or “oh their so cute” every other sentence or every other post. Sure you can be giddy and simple but you also need to give some fresh and substantive information and content. That is if you want to have a successful blog.

Just like your back yard garden, you can plant seeds and then forget about it, but you probably won’t get satisfactory results. If you want a productive garden, then there is work to do. And so it goes with your Internet garden and the success of your blog.

So whether it is an artist, celeb, or any of the other examples we mentioned you need to put some thought and effort into your content and lay out. You should be somewhat aggressive and passive.

What is the latest news surrounding the people your site is about? Are you up to date with their schedule or upcoming events?

Where are they from? What are their interests? How did they get into their field? Why are you such a big fan other than because they’re awesome and/or hot? Why should I, the reader, be interested in them or what might I find interesting about “them”?

Give us some history, some did you know, and some unique aspects. Write with passion and creativity. Write with your heart and your brain. Maybe you can get some thoughts, interviews and contributions from others who share your passion or have knowledge of them.

Logically at this point you must continue to apply the marketing tools you have gained and learned. You need to learn about keywords for your blog for instance. You need to consider directories and other ways to promote your site. Use email, advertisement options, forums, social networks and do the web related work in addition to your blogging.

As you can see there is so much that can be done and needs to be done in regard to your fan blog. So make it happen and make your blog stand out from the other blogs about the same personalities. Remember you had the inspiration and desire to start the blog and you want your voice to be heard, so why not go the distance and get your site seen and enjoyed? Well, why not?

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Tags: advertising, Blogging, how to make money, Promotion, webmaster tools

Where to Begin: Blogging Your Heart Out


Webmaster News Blog - Where to Begin: Blogging Your Heart Out

Why not start your own blog? Do you have a passion, a love, a hobby, or do you just love to share your opinion and have your voice heard? Then you are a blogging fool at heart.

Okay quick review here, we are talking about setting up your own site devoted to your voice on a topic or a series of topics. It can be about your fandom of an entertainer, an athlete, or a politician. Maybe it will be your favorite sport or sports team? Maybe you have informative material to share? Recipe’s, locations of wonderful places to go, how to fix things, build things, or how to whatever.

Maybe you want to discuss more serious matters like politics, religion, relationships, or whatever. And we all know there is plenty of whatever in this world.

But where do you start? Before we get into that let me remind you that for more blogging related discussions feel free to browse our archives and of course continue to check back and review the upcoming articles on blogging and other Internet ventures that may catch your fancy.

Let’s get to-bloggin’!

Where and how to start blogging? The first agenda is by default a systematic decision you need to make. What is my theme or topic? And no it does not have to be limited to one topic. Although a blog page is usually dedicated to one central theme. But there are ways around that.

You have some options. Are you writing about your favorite music artist? Is it me? (I had to ask) Anyway let’s assume you are blogging about Elvis. Although your central theme is Elvis you could easily expand your blog to discuss music industry topics. Another example may be you are blogging about your favorite MLB team. Maybe it is the Philadelphia Phillies or the world renowned New York Yankees. Here again even with your main focus centering on that team you can easily incorporate related baseball topics, perhaps about the league or the game of baseball itself and the rich history. I think you get the basic point.

Now in the case you may want to voice your thoughts about baseball, music, and life as shepherd all at the same time, you may consider managing multiple blog pages. For now let’s stick with one.

Okay, you decided to blog about blogging. You clever sun of a gun you. Now what? Web page time. You have options here and I know you love options.

In a nutshell though you have 2 main options:
You can design your own page and pay for host space or for the services of a host provider.
This option gives you more control and a higher ceiling of advertising revenue potential.
Second option is using a free guest host service; there are plenty of them. You can even set up a social profile on a social web site, ala Facebook or Myspace and blog there, which would also allow the option of blogging about whatever pops into your noggin’. I call that bloggin’ from your noggin’. Of course there is a 2nd option part B of sorts. You can combine the more independent route and still use a guest host. I see a need for another discussion on hosting in our future.

Anyhow, you chose your primary theme of blogging and you decided to manage your own web page. You go! Now you need a domain name. This can be done through various domain name providers at a nominal cost. You call your web site HowToFlippin’Blog.com. Hey that’s the name you wanted! Actually we will discuss the value of domain names in a future discussion also.

Okay review time again.Topic of blog? = Blogging.
Type of web page? = Professional host service.
Domain name? = HowToFlippin’Blog.com.

At this point we are going to assume that you have taken care of the design elements of your web page. Whether you did it yourself or you paid for a web design service, your site is up and you’re ready to go.

That’s it? NO that is most definitely not it! But it is a start, which is where it all begins. Just like sledding as a youngster, you have to get on the sled first. “Yeah but” you’re thinking “isn’t it all downhill from there?” you ask. Yes it is, only in this case that’s a good thing. That is the objective of sledding isn’t it?

Now that you’re in business with your blog, it’s time to blog. In order to be successful with your blog page there is a number of things you will need to learn and/or do. These are things we will also discuss over time.

But for now get your thinking cap on and get the ball rolling, get on the sled and get ready to start to-bloggin’!

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Tags: advertising, Affiliate Marketing, Blogging, Promotion, social networking

Integration between blogging and social networking


Webmaster News Blog - Integration between blogging and social networking

Personally I love the great integration I can see between blogging and social networking. I am talking about the term integration because this is really what is occurring when you have one or several blogs that interact with social networks.

You write an article about IT technology and you can share this article in more than 1500 social network applications which are available in the web.

I have read a comment of a specialist in social networking saying that Twitter is going to replace the blogging and Facebook and MySpace are going to contribute a lot in this phenomenon. I completely disagree with this comment because in the practice, social networking is so popular, but blogging is also more efficient today thanks to the social networking. There is a magic integration amongst social networking and integration.

When you are blogging social networking is one of the most perfect sources of traffic. You do not uniquely depend on search engines anymore; you can have full access to diverse kind of information through social networks.

Do you know that you can get a huge traffic through Facebook or Twitter? This is a very efficient way to make your business blog or website famous and popular. However, the integration should be specifically in both ways.

You should make links in social networks that pinpoint your blogs and in your blogs you should have the more number of social networking buttons that you can.

The more social network sharing buttons you have the more is your possibility to rank better in search engines.

Evidently, it is something that can help you a lot to boost your business through this wise integration between blogging and social networking. Blogging is not going to disappear as some people have agued. Blogging has a very long life with the perfect harmony of social networking solutions.

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