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Stock Up: Tracking The E-Tail and AuctionTrends

Webmaster News Blog - Stock Up: Tracking The E-Tail and AuctionTrends

If everybody was jumping off a bridge would you jump also? Remember your parents and other mature guardians teaching us that lesson?

Well would you jump? I hope not. But let me ask you this. Would you be aware of trend that led to people jumping off bridges at an unprecedented rate? Again I hope so. The point though is this.

When it comes to business and industry we should be aware of trends that catch on. Now not all trends are juts the whim of someone clever or creative. Often times it is an evolution of sorts. When it comes to the Internet these kind of trends are natural. Because as time moves forward there are still many applications transitioning over to the web world. And it is constantly being improved.

So when it comes to starting, managing, or building an Internet business we should notice valued trends. Yes all trends should be noticed. Upon noticing them we should determine what it is that makes it such a lightning rod development and, more importantly, is it going to last. The answer to that will likely be revealed in the practical use of such trends.

Let’s check out a couple. One area that continues to grow is that of E-commerce. In fact we discuss different aspects of e-commerce here at Bevyhost.com. We also are going to include the Auction Site sales in this article today.

Now as we have discussed and will continue to address in the future, there are various phases of commerce that need to be handled with responsible care. One of the key components is the product selection. Now in some cases if you specialize in a certain area of commerce than your product is kind of selected for you. For example if you are a jewelry or shoes Internet merchant than we don’t have to guess what you sell. However both of those are consistently strong items to sell via the Internet.

So if for those in specific niche product, it is also important to know the scope of your market and also you will want to know what the competition is doing to some degree

Often times in the Auction world though there is diversity. In addition this can be the case with a variety style E-tail site. But let’s look at a couple of “hot” items that are taking the web by storm. An item right up on the top or near the top of the list may surprise you.

Information sells people! Yes providing “how to”, or even more traditional information is an enormously successful seller on the Internet. Perhaps in the form of your own subscription web page or a down loadable e-book. Maybe you provide a software program or a digital recorded product. You could offer a newsletter or periodic reports. Any form is a viable product. Why?

  • Low cost to develop .
  • No shipping and handling.
  • Immediate access for customer.
  • Nothing to physically store or create a tangible inventory for.
  • Available 24 hrs a day.
  • Your sales are automatically tracked.
  • And if you have no information to sell, it is not as hard as you think to find it.

According to an e-commerce tracker these were some trends to be aware of:

  • Software, flowers, music, books, videos, made up 26% of Internet sales. Regardless of the numbers the point is these are “hot” items.
  • Reservation type sales are big. Airlines, hotels, and car rentals make up 21% according to the report.
  • Office type stuff like office supplies, computer hardware, consumer electronics is 16% of the Internet sales pie.
  • Jewelry, home decorative, shoes, apparel are 13% of the market.
  • Beauty, health, and food/beverage takes 8% of the lions share.
  • Games, sporting goods and toys are a solid 7%.
  • Appliances, furniture, gardening items, and tools make 3% of the market.

Again keep in mind the percentages are according to that source and I have no way of confirming the accuracy. But the general list is consistent with the majority of lists out there. These are the items leading the charge. You could use the numbers as general ranking of what is being demanded at present. Also keep in mind the pie is giant so even a few percent of Billions of dollars is a large market.

Remember, that you are not required to sell only items on this list. But you should know what the trends are. The fact is the Internet shopping pool is getting bigger virtually everyday. Yes more and more people are jumping into the mix. More and more people find it easier and more convenient to shop on-line.

This bodes well for everyone wanting to sell items as an e-tailer or an auctioneer (i.e eBay, Amazon etc). And if you have products that are in somewhat lesser demand?

Again let us stress that there is plenty of wiggle room here. For example note that musical instruments is not on the top list. But believe me they sell fairly well on-line. When you get down to it trend tracking is a layered process.

Yes indeed it is. You have the preliminary stage, which we began here for you, and that is taking a big picture look of what is going on. Then you need to examine closer the niche you are interested in. If you plan on covering a variety of items then you need to go into each specific product and see what the trends are for that product. You still with me?
You got homework to do people! Don’t just take a casual stroll through eBay or across e-tail pages. Research your ideas and the products you were thinking of selling. You can even research ideas or suggestions. And believe me there is a boundless amount of information out there to review.

You need to be systematic however. Concentrate on the various aspects. For example: (Not in any special order)

  • Product ideas.
  • Product launching.
  • Product availability.
  • Product delivery.
  • Product shipping and receiving.
  • Product popularity and demand.
  • Product marketing.

Look you may have a career ahead of you or a supplemental income. But the on-line trends are telling you that the stock is up in e-tail and auctioning. Why not check it out?

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