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Close up: Pay Attention You Recruiters

Webmaster News Blog - Close up: Pay Attention You Recruiters

“Dude, you got to try this place out. It was off the hook!” Who hasn’t uttered these words or the basic sentiment? When you did, you were doing some recruiting. Yeah the old word of mouth endorsement is in essence recruiting people to sign on to a place of business.

Of course the world of recruiting is also a bit more than talking people into going to a restaurant or using a certain service. It can be getting people to join the military or to join a member club. It can also be getting highly qualified people to join a company. The fact is: it is a career.

As we have discussed here many times, recruiting also has an Internet presence and the Internet is an integral part of the process. Ironically some recruiting is for Internet applications. For instance getting people to join a member dating site is quite popular. And that is of course something you can do from the comforts of your home.

Here in the Close up series we are taking a look at some web pages that are in an Internet arena and how they present their site to the public. Face it we can read about something and learn a great deal but it is always helpful to see a visual example now and again.

Now this is the part where I remind you that the examples chosen are totally random. We are not endorsing them and we are not telling you not to patronize them either. We are simply pointing out the features of their web page and how it may help you as a guide.

So here we go. While you are reading this article pull up http://www.recruitersnetwork.com/. You will find these types of web sites in many Internet business services. They are sites dedicated to the genre or the niche market in general. It is also a business of its own. This particular site is helpful to recruiters, people who may be interested in a recruiting career/job, and as an overall source of information.

As you first see the Home Page it is very businesslike, which is not a problem of course. Their logo and name are right at the top and to the right. They also have a tag line that gives you a “nutshell” of who and what they are. “The Association for Internet Recruiter” is their tag line. To the right of that they have a banner ad, always a good idea. A banner ad is usually part of an affiliate program. And it is usually more valuable right at the top of the page, meaning you can charge more or receive a higher pay per click compensation.

Under the header is a nice blue tool bar giving you the layout of the site and the choices of areas you can visit. Ironically one of the options is a membership. They are recruiting you. I believe it is free too. Along the left column is a nice menu including a newsletter option to sign up for and a forum. Forums are always a good option. It allows people to ask and discuss things with others and they feel a part of the “team”.

The center section is somewhat of a rehash of the top blue tool bar only with some more specific topics or options to choose from. Along a column on the right is a “must have” item. It is a site search bar. Beneath the search tool is an ad box with some relevant ad sense ads, very easy to set up and a beneficial option. Scrolling down the page you will find some more banner ads made up of affiliates and/or sponsors; always a good choice to offer relevant businesses to your genre or niche market.

Going back up to the blue tool bar at the top of the page: As you scan the cursor over the options you will be given more choices that are related to the “category”. Among them are articles to read and even a jobs section.

Now for examples of the recruiting of on line subscribers that is usually something that is done through an email campaign and/or a social network site. You will find mentions or invites on Twitter, Facebook, and MySpace quite often. Keep your eyes open and don’t delete it. No you may not be interested in the site or service but check out the manner in which the recruiter does his pitch. If you are thinking of being that type of recruiter you may appreciate a tip or two. Hey and some of the sites pay up to $30 bucks for a new recruit! That is what my research has found. There may be higher commissions out there that I don’t know about. But I have seen anywhere from $5 to $30 for each new member or subscriber you deliver.

So there we have it, a couple of “see for yourself” tangible examples. The beauty of these type of examples is that not only is it a web guideline but it often offers information of how to get into the field and sometimes helps you to promote yourself in that field. Hey maybe that is your field of dreams!

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